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1
Brain tattoos : creating unique brands that stick in your customers' minds
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Book
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Brain tattoos : creating unique brands that stick in your customers' minds

Karen Post

c2005

Available at UDM McNichols Campus Library  UDM McNichols Library Stacks  (HD 69 .B7 P64 2005 )()

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2
Private label strategy : how to meet the store brand challenge
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Book
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Private label strategy : how to meet the store brand challenge

Nirmalya Kumar Jan-Benedict E. M Steenkamp

c2007

Available at UDM McNichols Campus Library  UDM McNichols Library Stacks  (HD 69 .B7 K855 2007 )()

3
Advances in corporate branding
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Book
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Advances in corporate branding

John M. T Balmer; Shaun M Powell; Joachim Kernstock 1966-; Tim Oliver Brexendorf 1973-

2017

Available at UDM McNichols Campus Library  UDM McNichols Library Stacks  (HF 5415.1255 .A39 2017 )()

4
9 brand shaastras : nine successful brand strategies to build winning brands
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Book
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9 brand shaastras : nine successful brand strategies to build winning brands

Jagdeep Kapoor 1960-

2nd ed.. c2009

Available at UDM McNichols Campus Library  UDM McNichols Library Stacks  (HD 69 .B7 K3725 2009 )()

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5
Disruptive marketing : what growth hackers, data punks, and other hybrid thinkers can teach us about navigating the new normal
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Disruptive marketing : what growth hackers, data punks, and other hybrid thinkers can teach us about navigating the new normal

Geoffrey Colon author.

2016

Online access

6
The brand challenge : adapting branding to sectorial imperatives
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The brand challenge : adapting branding to sectorial imperatives

Kartikeya Kompella editor.

2015

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7
Language of branding
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Language of branding

John F. Gaski author.

2010

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8
The cool factor : building your brand's image through partnership marketing
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Book
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The cool factor : building your brand's image through partnership marketing

Del Breckenfeld 1949-

c2009

Available at UDM McNichols Campus Library  UDM McNichols Library Stacks  (HF 5415.1255 .B74 2009 )()

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9
Igniting the brand strategies that have shot brands to success
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Igniting the brand strategies that have shot brands to success

Jonathan. Cahill

2008

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10
Secrets of success in brand licensing
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Secrets of success in brand licensing

Andrew. Levy Judy Bartkowiak

2011

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11
Branding : a guide for your journey to best-practice processes
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Book
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Branding : a guide for your journey to best-practice processes

Farida. Hasanali Paige Leavitt; Rachele Williams

c2005

Online access

12
100 great branding ideas
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Book
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100 great branding ideas

Sarah. McCartney

c2012

Online access

13
Sticky branding : 12.5 principles to stand out, attract customers, and grow an incredible brand
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Book
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Sticky branding : 12.5 principles to stand out, attract customers, and grow an incredible brand

Jeremy Miller 1977- author. Canadian Electronic Library (Firm), distributor.

2015

Online access

14
You are the brand
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Book
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You are the brand

Steve. Adubato

c2011

Online access

15
Light Your Firebrand Re-igniting Your Business and Your Brand
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Book
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Light Your Firebrand Re-igniting Your Business and Your Brand

Mike. Symes

2011

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16
Breakthrough nonprofit branding : seven principles for power extraordinary results
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Book
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Breakthrough nonprofit branding : seven principles for power extraordinary results

Jocelyne Daw

c2011

Available at UDM McNichols Campus Library  UDM McNichols Library Stacks  (HD 62.6 .B735 2011 )()

17
Managing brand you seven steps to creating your most successful self
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Book
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Managing brand you seven steps to creating your most successful self

Jerry S. Wilson Ira Blumenthal

c2008

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18
60-minute brand strategist the essential brand book for marketing professionals
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Book
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60-minute brand strategist the essential brand book for marketing professionals

Idris Mootee 1958-

c2013

Online access

19
The brand bubble : the looming crisis in brand value and how to avoid it
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Book
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The brand bubble : the looming crisis in brand value and how to avoid it

John Gerzema 1961- Ed Lebar 1943-

1st ed.. c2008

Available at UDM McNichols Campus Library  UDM McNichols Library Stacks  (HD 69 .B7 G43 2008 )()

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20
Psychology of branding
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Psychology of branding

W Douglas Evans

2013

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21
Authentic personal brand coaching : entrepreneurial leadership brand coaching for sustainable high performance
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Authentic personal brand coaching : entrepreneurial leadership brand coaching for sustainable high performance

Hubert K. Rampersad author.

2015

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22
Create the Perfect Brand Teach Yourself
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Book
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Create the Perfect Brand Teach Yourself

Paul. Hitchens Julia Hitchens

2010

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23
Contemporary thinking, topics and trends in international branding, part 1
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Book
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Contemporary thinking, topics and trends in international branding, part 1

T. C Melewar; Joseann Small

c2007

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24
Brand, organizational identity and reputation in SMEs an overview
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Book
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Brand, organizational identity and reputation in SMEs an overview

Temi Abimbola; Christine Vallaster

c2007

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25
Brand management
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Book
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Brand management

L De Chernatony (Leslie)

2008

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26
Hospitality branding
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Book
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Hospitality branding

Chekitan S. Dev (Chekitan Singh), 1959-

2012

Online access

27
The on-demand brand 10 rules for digital marketing success in an anytime, everywhere world
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The on-demand brand 10 rules for digital marketing success in an anytime, everywhere world

Rick. Mathieson

c2010

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28
Neuromarketing in the B-to-B-sector importance, potential and its implications for brand management
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Book
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Neuromarketing in the B-to-B-sector importance, potential and its implications for brand management

Friedrich. Gentner

2012

Online access

29
What great brands do : the seven brand-building principles that separate the best from the rest
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Book
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What great brands do : the seven brand-building principles that separate the best from the rest

Denise Lee Yohn 1967-

2014

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30
Storyscaping : stop creating ads, start creating worlds
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Book
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Storyscaping : stop creating ads, start creating worlds

Gaston. Legorburu Darren McColl; John Starr; Ariel Bellumio; Francis Ferrazza; Antonio Caballero

2014

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31
Breakthrough branding : positioning your library to survive and thrive
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Book
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Breakthrough branding : positioning your library to survive and thrive

Suzanne Walters author. Kent Jackson 1945- author.

2013

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32
The digital crown : winning at content on the web
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Book
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The digital crown : winning at content on the web

Ahava. Leibtag

2014

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33
Brand Bible the complete guide to building, designing, and sustaining brands
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Book
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Brand Bible the complete guide to building, designing, and sustaining brands

Debbie. Millman Debbie Millman

c2012

Online access

34
Storytelling about Your Brand Online and Offline: Effectively message your online (using social media such as LinkedIn, Facebook, and twitter) and Offli
Material Type:
Book
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Storytelling about Your Brand Online and Offline: Effectively message your online (using social media such as LinkedIn, Facebook, and twitter) and Offli

Martin, Bernadette Author Alba, Jason Contributor; Arruda, William Contributor

2010

Online access

35
Viral explosions! : proven techniques to expand, explode, or ignite your business or brand online
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Book
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Viral explosions! : proven techniques to expand, explode, or ignite your business or brand online

Peggy McColl 1958- author.

2010

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36
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What is a 21st century brand? : new thinking from the next generation of advertising leaders

Nick Kendall editor.

2015

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37
Packaging makeovers graphic redesign for market change
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Book
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Packaging makeovers graphic redesign for market change

Stacey. King-Gordon

c2011

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38
Hello, my name is awesome : how to create brand names that stick
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Hello, my name is awesome : how to create brand names that stick

Alexandra Watkins author.

1st ed.. 2014

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39
No B.S. brand-building by direct-response : the ultimate no holds barred plan to creating and profiting from a powerful brand without buying it
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Book
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No B.S. brand-building by direct-response : the ultimate no holds barred plan to creating and profiting from a powerful brand without buying it

Dan S. Kennedy 1954- Forrest Walden; Jim Cavale; Andrew Welyczko

2014

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40
BrandEd : tell your story, build relationships, and empower learning
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Book
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BrandEd : tell your story, build relationships, and empower learning

Eric C. Sheninger author. Trish Rubin 1952- author.

First edition.. 2017

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41
Brandraising : how nonprofits raise visibility and money through smart communications
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Book
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Brandraising : how nonprofits raise visibility and money through smart communications

Sarah Durham 1976-

1st ed.. c2010

Available at UDM McNichols Campus Library  UDM McNichols Library Stacks  (HD 62.6 .D87 2010 )()

42
The road to recognition : an A-to-Z guide to personal branding for accelerating your professional success in the age of digital
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Book
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The road to recognition : an A-to-Z guide to personal branding for accelerating your professional success in the age of digital

Seth Price (Internet marketer) Barry Feldman author.

2017

Available at UDM McNichols Campus Library  UDM McNichols Library Stacks  (HF 5415.1265 .P73 2017 )()

43
Experiential marketing : secrets, strategies, and success stories from the world's greatest brands
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Book
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Experiential marketing : secrets, strategies, and success stories from the world's greatest brands

Kerry Smith 1963- Dan Hanover 1973-

2016

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44
Positioning for professionals how professional knowledge firms can differentiate their way to success
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Book
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Positioning for professionals how professional knowledge firms can differentiate their way to success

Tim Williams 1954-

c2010

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45
Breakthrough nonprofit branding seven principles for powering extraordinary results
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Book
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Breakthrough nonprofit branding seven principles for powering extraordinary results

Jocelyne Daw

2011

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46
Brand real how smart companies live their brand promise and inspire fierce customer loyalty
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Book
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Brand real how smart companies live their brand promise and inspire fierce customer loyalty

Laurence. Vincent

2012

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47
Mobile magic : the Saatchi & Saatchi guide to mobile marketing
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Mobile magic : the Saatchi & Saatchi guide to mobile marketing

Tom. Eslinger

First Edition.. 2014

Online access

48
Build a brand in 30 days with Simon Middleton, the brand strategy guru
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Book
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Build a brand in 30 days with Simon Middleton, the brand strategy guru

Simon. Middleton

2010

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49
Material Type:
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Paid attention : innovative advertising for a digital world

Faris Yakob author.

First edition.. 2015

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50
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Rethinking prestige branding : secrets of the ueber-brands

Wolfgang Schaefer author. J. P. Kuehlwein author.

2015

Online access